新思集團 | newSPA
結合美麗、健康與新生活態度的品牌
以扶桑花為icon。扶桑花，又名朱槿，外表熱情豪放，卻有一顆獨特的花心，結構相當細緻，其鮮豔花色與襯托的綠葉，美麗大方，深深吸引著眾人的目光。源自亞州，也稱中國玫瑰。其品種繁多，盛開於全球，各自美麗。扶桑花語：纖細美、體貼之美、永保清新之美。
newSPA國際新思集團與齊禾設計的緣分始於2012，初創的齊禾設計遇見創辦人鄧總監，也揭開了一年一品牌的長期合作計畫，以美麗產業為始，依照服務項目的不同，跨業跨境發展出六大服務品牌，並以人為本，創造出人才培育中心以及服務學會等。
隨著集團的發展與合作默契，至今總共攜手完成九個品牌的合作案！
「newSPA 」 結合美麗、健康與新生活態度的品牌
隨著現代人越來越重視自己與身體的關係，生活的各種面向逐漸被細心與細膩的對待。對於忙碌的現代人來說，能有一個時間空間與自己獨處，好好的傾聽身體帶來的訊息，安撫身體的疲累，是一種新的生活享受，也是一種新的生活態度。 愛自己，從身心靈的舒服慢活開始。
Along with the modern people pay more and more attention to their relationship with own body that the various face of life is gradually treat with careful and delicate. For the busy modern people that to have a space of time alone with oneself and to listen to the body message. Way to comfort the exhaustion of body is a kind of new enjoyment of life but also a new attitude towards life. Love yourself, start from slow living of your body and mind.
newSPA以扶桑花精神為本，真誠用心。
newSPA 是一個結合美麗、健康與新生活態度的品牌，以扶桑花為 icon。扶桑花，又名朱槿，外表熱情豪放，卻有一顆獨特的花心，結構相當細緻，其鮮豔花色與襯托的綠葉，美麗大方，深深吸引著眾人的目光。源自亞州，也稱中國玫瑰。其品種繁多，盛開於全球，各自美麗。扶桑花語：纖細美、體貼之美、永保清新之美。
The newSPA is a brand that combines beautiful, healthy and new living manner; take the Rose Mellow as icon. Rose Mellow, also known as hibiscus whose appearance of passionate but has a unique and delicate flower heart with its bright colors set off green leaves, beautiful and generous that deeply attracted to everyone's attention. The flower is originally come from Asia, also known as China rose. Its species is numerous and blooming in the world to respectively their beauty. Hibiscus phrase: delicate of beauty, thoughtfulness of beauty and beauty to forever preserve freshness.
newSPA 整體品牌視覺設計除了CI設計之外也完整建立企業BI/VI，應用於事務性用品與品牌商品上，整體以大面積精細扶桑花icon為主軸，大方呈現品牌精神，天空藍/白雲/銀的品牌色系，清新且愜意。直式與橫式logo，不拘膩於形式，呼應newSPA企業與相關產業可相容並蓄的特殊形態。
newSPA overall brand vision design in addition to the CI design but also complete the establishment of enterprise BI/VI which applied to the transaction products and brand merchandise, integrated with a large area of fine hibiscus flowers as the main icon that to present the generous spirit of the brand, blue sky / white clouds / silver brand color to feel fresh and comfortable. Logo can be vertical or horizontal, does not arrest greasily in the form to echo the newSPA Company and related industries in the special form compatible.
newSPA以扶桑花精神為本，真誠用心。
誠如扶桑花的熱情與細膩，提供熱情體貼的專業服務，舒適放鬆的空間環境，讓您輕鬆享受健康與美麗。為您熱情綻放，企業以台灣為本，版圖放眼全球，在世界各處有您的地方盛開芬芳。
The newSPA take the Rose Mellow flower’s spirit as its own that to provide warm and thoughtful service in the comfortable relaxation spatial environment to let you enjoy the health and beauty. Blooms enthusiasm for you, Taiwan-based enterprises and the landscape scans to bloom fragrance widely to the world where ever you are.
新思集團｜newSPA
2020
CHIHE BRANDING CONSULTANCY
新思集團｜newSPA
2020
CHIHE BRANDING CONSULTANCY
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