天賦人格研究院｜品牌識別設計

TALENT PERSONA INSTITUTE — BRAND IDENTITY DESIGN

收穫真正由內而外的幸福，創造生命價值

Harvesting True Happiness from Within, Creating Life Value

天賦人格研究院（TPI）以「天賦密碼」為核心，融合數字學、心理學、行為科學與管理學，發展出一套系統化的人格天賦分析工具。齊禾為其建立完整品牌識別系統，以多面體幾何結構為標誌核心，呈現天賦學說的多維深度與學術嚴謹性。

Talent Persona Institute (TPI) centers on the "Talent Code" — a systematic personality analysis tool integrating numerology, psychology, behavioral science, and management theory. CHIHE developed a complete brand identity system anchored in a polyhedral geometric mark, expressing the multidimensional depth and academic rigor of talent science.

標誌設計

LOGO DESIGN

視覺識別 / 圖形標誌 / 中英文字標 / 多版本應用

Visual Identity / Icon Mark / Bilingual Logotype / Multi-version

標誌以多面體寶石（十二面體）為外框，象徵天賦密碼中多元人格面向的完整性；內嵌三角形呼應「勝任力三角形」的核心理論架構——價值觀、世界觀、人生觀三頂點。主色採暖灰石礫調，傳遞學術沉穩與東方人文氣息，與品牌服務對象的成熟專業形象一致。

The mark uses a dodecahedron (twelve-faced polyhedron) as its outer shell, symbolizing the completeness of multi-dimensional personality in the Talent Code system. The embedded triangle references the core Competency Triangle framework — its three vertices representing values, worldview, and life philosophy. Warm stone-grey tones convey academic gravitas and an Eastern humanist sensibility.

品牌色彩系統

BRAND COLOR SYSTEM

品牌標準色 / 品牌輔助色 / 靈魂顏色系統

Primary Colors / Secondary Colors / Soul Color System

理論視覺圖表

THEORY VISUALIZATION

天賦密碼理論 / 勝任力三角形 / Erikson 人格發展論 / 冰山理論

Talent Code Theory / Competency Triangle / Erikson's Psychosocial Development / Iceberg Theory

事務用品

Stationery

名片設計・

Business card

從標誌的多面體結構，到理論圖表的視覺化呈現，齊禾將天賦人格研究院跨越數字學、心理學、行為科學的複雜學術體系，轉化為清晰、有力、可傳播的品牌視覺語言——讓天賦密碼不只是理論，而是可以被感受的品牌體驗。

From the polyhedral logo to the visualization of complex theoretical frameworks spanning numerology, psychology, and behavioral science, CHIHE translated TPI's multidisciplinary academic system into a clear, compelling, and communicable brand visual language — making the Talent Code not just a theory, but a felt brand experience.

天賦人格研究院｜ 2024
TALENT PERSONA INSTITUTE

BACK